A common figure I hear is if you get more than 80% of hte jobs you estimate, you are too cheap. It sounds as if you know your costs, I'll bet the low-bllers do not. And how many of the low-bllers will be in business next year? At the end of 5 years, 95% of the new start ups are gone. Keep your prices up, some of those who chose the cheap guy will be back. When they come back, make an adjustment. Or, take great pleasure in telling them, "I am sorry, we have already filled that time slot. It will be a couple of months before we can schedule your job."



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